I quit my job at Google to become full-time indie hacker 6 months ago.
When I quit, I had $500 MRR from https://t.co/HdPMTm4vtn, an app for nerds who play Pathfinder (a game like Dungeons & Dragons).
It took 3 years to get that far. 🙃
B2B sales are lucrative. They can generate 1000x as much revenue as B2C sales. 🤑
But for most indie hackers, sales is scary. Selling to businesses is SUPER scary.
This thread shows you exactly how I closed my first $10k of B2B sales as an indie dev.
🔥 FIVE SIMPLE LESSONS. 👇
I quit my job at Google to become full-time indie hacker 6 months ago.
When I quit, I had $500 MRR from https://t.co/HdPMTm4vtn, an app for nerds who play Pathfinder (a game like Dungeons & Dragons).
It took 3 years to get that far. 🙃
But in January, I closed my first $10k ARR of B2B revenue from https://t.co/crGFxRCt0g! 🙌
And I'm not slowing down. I'm on a rocket ship, and it looks like I'll hit ramen profitability before the end of March. 🍜
When I worked at Google I was a partner engineer who advised businesses on YouTube's rights management system.
4 months after I quit, I got calls from businesses I'd advised. They asked me to do some consulting.
I had no deadlines, so why not?
Within 3 weeks, my new product was born.
Meet https://t.co/crGFxRCt0g, a system to find, prioritize, and recover missed revenue opportunities for YouTube content owners.
Observant solves a problem that businesses were paying me crazy hourly rates to solve for them.
It solves a problem Google paid me to solve for years.
Instant validation!
Don't start with ideas. Start with burning problems. 🔥
I'd wager that my elevator pitch just now didn't mean anything to you. Good!
If your customers get the value proposition, it doesn't matter if nobody else knows WTF it means.
Get it right for customers, then start sending emails. 📨
Hopefully you do (or did) great work at your job. Hopefully there are already business people who already know you're smart, capable, & effective.
Make your first sales easy. Pitch to those people first.
I have no landing page. I still have to explain my product every time I mention it on Twitter. I still only get sales from warm email outreach.
I expect this to be true until I hit $250k ARR. 🚀
1st question I got asked when pitching: why shouldn't our devs built it instead?
2nd question: what's going to stop Google doing the same thing?
Anticipate questions about why an indie dev is the right person to solve this.
1) Because I did this for 7 years at YouTube, so I can do it faster & more effectively than anyone (except people still inside FAANG).
2) Because Google is preoccupied with billion dollar opportunities. This is only a multi-million dollar opportunity. 😉
Every time I book a demo, I ask prospects to share confidential data beforehand, process it, and load it into my product.
The first thing they see in a demo is how much cash they're leaving on the table.
For example...
🖐 🎤 ⬇️
Find a way to put numbers on your value, and put it front and center.
"Hmm, should I spend $5k to make $20k?"
Easy question.
Make it easy for demos to be followed by a sale. 💰
OKAY, time to recap!
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Declan Ganley’s Burkean group and the incel wing of National Party (Gearóid Murphy, Mick O’Keeffe & Co.) as well as all the usuals are concerted in their efforts to demonstrate their white supremacist cred. The quiet parts are today being said out loud.
The best thing you can do is challenge disinformation and report posts where engagement isn’t appropriate. Many of these are blatantly racist posts designed to drive recruitment to NP and other Nationalist groups. By all means protest but stay safe.
There is co-ordination across the far right in Ireland now to stir both left and right in the hopes of creating a race war. Think critically! Fascists see the tragic killing of #georgenkencho, the grief of his community and pending investigation as a flashpoint for action.
Across Telegram, Twitter and Facebook disinformation is being peddled on the back of these tragic events. From false photographs to the tactics ofwhite supremacy, the far right is clumsily trying to drive hate against minority groups and figureheads.
Be aware, the images the #farright are sharing in the hopes of starting a race war, are not of the SPAR employee that was punched. They\u2019re older photos of a Everton fan. Be aware of the information you\u2019re sharing and that it may be false. Always #factcheck #GeorgeNkencho pic.twitter.com/4c9w4CMk5h
— antifa.drone (@antifa_drone) December 31, 2020
Declan Ganley’s Burkean group and the incel wing of National Party (Gearóid Murphy, Mick O’Keeffe & Co.) as well as all the usuals are concerted in their efforts to demonstrate their white supremacist cred. The quiet parts are today being said out loud.
There is a concerted effort in far-right Telegram groups to try and incite violence on street by targetting people for racist online abuse following the killing of George Nkencho
— Mark Malone (@soundmigration) January 1, 2021
This follows on and is part of a misinformation campaign to polarise communities at this time.
The best thing you can do is challenge disinformation and report posts where engagement isn’t appropriate. Many of these are blatantly racist posts designed to drive recruitment to NP and other Nationalist groups. By all means protest but stay safe.