Marketing is traffic.
It's an opportunity to build.
How To Not Suck At Marketing
A thread:
Marketing is traffic.
It's an opportunity to build.
Paid and organic traffic
(Fb ads, Facebook organic, Google pay, Instagram, Pinterest, etc)
Acts as oxygen that fuels a business + provides the opportunity to sell products or services.
And unfortunately, people tend to focus on low-leverage activities that do little to nothing for their business:
This is an important aspect of business,
But customer service is a $15/hour task that can be outsourced...
Yet they spend time on it instead of marketing - the most lucrative aspect of their operations
>they don't like it
>they're afraid of it
>they don't want to be wrong
>they don't see the ROI of their time
>they don't want to make a mistake
>it costs $1000's per hour to outsource marketing
But here's the real reason:
Business owners choose to do low-leverage stuff (customer service) because it's comfortable and easy...
It gets reduced to a task,
No empathy, no strategy, no real execution.
For example,
They send a single email campaign + it fails.
"Oh, I sent a campaign. It didn't work. Email sucks".
It's that they didn't try hard enough.
This is because most people have no self-awareness.
They don't realize they're neglecting high leverage activities and that's why they fail
Consistency
(especially consistency in high leverage activities like marketing)
They keep testing, keep sending campaigns, keep trying email marketing until it's 30-40% of their revenue (because it can)
OR do the bare minimum (to rationalize them not getting the results).
Giving 100% of your mental juice every single day - especially when it applies to marketing - is vital for success.
Don't treat marketing like another task on your to-do list.
It is the oxygen for your business,
So give it the time it deserves.
Outsource low-ROI activities (like customer service) and devote more time to marketing...
It might explode your business.
-Ecommerce
-Businesses
-Leverage
-Email Marketing
-SMS Marketing
You're free to follow me if you're interested in those topics ;)
My agency has helped scale over 200 eCommerce stores with email & SMS marketing with a 99% success rate
Let's talk and I know we'll find 2-3 things you haven't seen that can make your store more money:
https://t.co/KhoCxldpQD
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Once upon a time there was a Raja named Uttฤnapฤda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W
Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela
The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.
One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.
Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
Once upon a time there was a Raja named Uttฤnapฤda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W
Prabhu says i reside in the heart of my bhakt.
— Right Singh (@rightwingchora) December 21, 2020
Guess the event. pic.twitter.com/yFUmbfe5KL
Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela
The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.
One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.
Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
