BC MARKETING
Saved by @jay_millerjay

Based on my many years experience, I’ve developed 24 laws of ad tech product management. These are “laws”, meaning they are always true, everywhere. Thread...

 1. If you add something to targeting, it also must be in reporting.
2. The answer to the question “Do you need to forecast this?” is always yes.
3. The answer to “Is this forecast working well?” is always no.
4. If you give an agency customer two options, they will always choose “both.”
5. There can never be enough levels of your object hierarchy.
6. If you add a short-cut to extend your product hierarchy (like a “tag” feature), it is inevitable that the customer will want it fully permissioned like a real level of your object hierarchy.
Thread got messed up, here’s 7+ https://t.co/ikjy0HCami

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*Thread* - Influencer Bundles

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People buy the name first

The price point of designer is because of the name associated with the product

Influencers poorly utilize the asset of their brand

Only leveraging the attention aspect to point to offers instead of leveraging the power of their name/reputation

Example: Fitness & Lifestyle YouTubers/IG Influencer

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Posting on their story for social proof/scarcity as each gets sold

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1) Signed print on demand leather version of their ebook including 4 secret chapters not available in the ebook edition

2) Hoodie or necklace/bracelet with a symbolic meaning to the vibe/slogan of the brand

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^ for example with YousXP the 'XP' has meaning so something XP related

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I studied hundreds of top copywriting examples with @heyblake.

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The Chanting of following names of Bhagwan Vishnu, immensely helps us in overcoming the obstacles in our daily life.
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|. "Om Vashatkaaraaya Namaha" : For Success in Business.
||. "Om Aksharaaya Namaha" : For Success in Studies.


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Src: VAK magazine from Chilkur Balaji Temple, Hyderabad - Sri @csranga
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