It is packed with persuasion lessons and shows how this person was able to influence over 1,000 people PER DAY to buy it
Breakdown of the offers that have been scaled past the 1,000 buyers per day
EPISODE 1
=== THREAD ===
It is packed with persuasion lessons and shows how this person was able to influence over 1,000 people PER DAY to buy it
Here’s the sales letter: https://t.co/65W9xwrSjB
Without wasting time, let’s go over the page.
The main emotion here is curiosity.
A mysterious doctor (dead over 100 years ago) did something so extraordinary that for everybody is considered almost impossible (over 2 million orgasms).
Even the greatest playboy would be curious about how the fuck he managed to do this.
Don't tell me you wouldn't
Notice how the story is captivating. You can clearly see the scene in your head thanks to the perfect choice of words.
“Butterfly Technique” gives a feeling of curiosity and authority --
PLUS a woman’s point of view is different from a man’s one. It is clearly more believable, cause the man could be bragging about something that didn’t happen.
So she promises she’s about to give the reader the secret technique to do it.
Everyone who has been humiliated by someone wants revenge, ESPECIALLY when we’re talking about sexual experiences.
After the bad stuff, she flips it over and gives them a vision -- how would it feel if it went the other way?
How it will change your woman’s sexual life -- and she will literally WORSHIP you.
This way she isn’t sinply selling “how you can give pleasure to your woman”, but she’s selling ATTENTION and EXCLUSIVITY. Much more powerful.
It is basically fool proof.
Everybody who has two hands can do it. Even if you DONT have a cock.
This gives hope even to the most desperate readers.
If this shocked EVEN AN EXPERT... it's gotta be something hot, right?
--> alternative methods by an underground (nobody trusted him at the beginning) are LOVED by people
--> this reinforces the authority since he used the methods on tens of thousands of women.
UNTIL…
But he casually invented the vibrator (keeps reinforcing authority. If he invented something that is used till today, it means the story is true, hence the methods work).
So, let’s recap: she closes the loop he opened with the title.
But she makes an amazing job tying it with things that happened really.
Plus she tells of when she first tried it, reinforcing the concept that it’s REALLY powerful and creating a new vision.
→ Social proof.
Lots of people used it and were amazed by it. So amazed that they offered lots of money to teach it, etc.
She renews the promises made at the beginning, creating a deep burning desire in the reader.
You you you you you you you you you you.
You can NEVER repeat this word enough in your copy.
YOU'RE NOT THE SUBJECT.
Is your desire fucking burning?
I know it is.
Notice how she gets you to say yes in your head multiple times.
This way you will be prone to say yes even when she asks you to buy it.
Subtle but very powerful.
Super important.
A single bullet point could sparkle the curiosity of your reader so much that it could turn him from a no to a “fuck yes”.
And, personally, they are one of the most fun things to write.
Look how they make you WANT to know more
All the women make fun of the men who can’t find the clit.
How couldn’t you be extremely intrigued by this bullet?
Plus, tying it to Robin Hood, she makes it really funny.
Lesbian should necessarily know this topic (in the mind of people) more about men.
Second part: very well justified FOMO
It makes people perceive an insane value.
"There are so many things that it will for sure cost a fuckton of money" (--> objection addressed later).
Only $99.95 for this insane value??
And it’s even discounted?
It’s an IRRESISTIBLE offer.
How could you say no?
I wouldn’t be amazed if the majority of the people clicked this and didn’t scroll further.
He already addressed all the main objections and a good part of the readers should already by hot
Reasons to act now:
1. Urgency: the discount won’t last very long (powerful metaphor with a Rolls Royce)
2. Guarantee: it’s GUARANTEED that you will become a better lover, what should you worry about?
Notice how she makes the checkout easy, secure and fast.
It’s very important that you think of you reader as an idiot, you gotta explain EVERYTHING.
Perceived values goes THROUGH THE FUCKIN ROOF.
For just $70? Bargain of the century
Notice the choice of words.
Show don’t tell.
Conceptual vs Experiential.
256-bit encryption. You can receive it fast. You are completely anonymous.
You won’t receive anything in your mail (yep, people fear also these things..)
Guarantee.
All the potential objections? Blown away.
