
To see how the innovation economy has left much of the US behind, we traveled to the small town of Bryan, in northwestern Ohio's Williams County. This is a thread about how to fix what the innovation economy broke about America.



-people could maintain their homes
-the community could develop better building codes and enforce them, blight could be removed from business districts
-community features could be created or improved to attract the public




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More from Economy
One of the hardest problems post-pandemic will be how to revive so-called "left behind" places.
Post-industrial towns, run-down suburbs, coastal communities - these places were already struggling before the crisis and have fared worst in the last year.
What should we do?
Today, @ukonward sets out the beginning of a plan to repair our social fabric. It follows our extensive research over the last year, expertly chaired by @jamesosh, and funded by @jrf_uk, @Shelter and @peoplesbiz.
https://t.co/d3T5uPwG9N
Before I get into recommendations, some findings from previous Onward research.
In 2018, we found 71% of people believe "community has declined in my lifetime"
In 2019, we found 65% would rather live in “a society that focuses on giving people more security” vs 35% for freedom
This was the basis for our identification of 'Workington Man' as the archetypal swing voter in 2019, and led us to predict (correctly) that large numbers of Red Wall seats could fall. A key driver was a desire for security, belonging and pride in place.
There is also a key regional dimension to this. We also tested people's affinity with the UK's direction of travel, across both cultural and economic dimensions - revealing the extraordinary spread below: London vs. the Rest.
https://t.co/HrorW4xaLp
Post-industrial towns, run-down suburbs, coastal communities - these places were already struggling before the crisis and have fared worst in the last year.
What should we do?
Today, @ukonward sets out the beginning of a plan to repair our social fabric. It follows our extensive research over the last year, expertly chaired by @jamesosh, and funded by @jrf_uk, @Shelter and @peoplesbiz.
https://t.co/d3T5uPwG9N

Before I get into recommendations, some findings from previous Onward research.
In 2018, we found 71% of people believe "community has declined in my lifetime"
In 2019, we found 65% would rather live in “a society that focuses on giving people more security” vs 35% for freedom

This was the basis for our identification of 'Workington Man' as the archetypal swing voter in 2019, and led us to predict (correctly) that large numbers of Red Wall seats could fall. A key driver was a desire for security, belonging and pride in place.

There is also a key regional dimension to this. We also tested people's affinity with the UK's direction of travel, across both cultural and economic dimensions - revealing the extraordinary spread below: London vs. the Rest.
https://t.co/HrorW4xaLp
