The logic behind a money-making email sequence

/*thread*/

The best thing about email sequences is that you can reverse engineer the end goal and built it from there.

In the thread below I'll list 3 things you should have in consideration to make it rack in sales on autopilot.
1. Reader awareness

You've heard about it thousands of times.

The 5-stages of awareness.

Stage 1: Unaware.
Stage 2: Pain Aware or Problem Aware.
Stage 3: Solution Aware.
Stage 4: Product Aware.
Stage 5: Most Aware.
The first thing you should do before each sequence is to determine where your audience is so that your sequence can work as a bridge from the current state to the 5th stage.
2. Pushing the sale forward

Even if you don't want to sell in every email, every single one of them should push the sale forward.

Here's how:

1. Change beliefs
2. Handle objections
3. Demonstrate social proof
3. Making the offer irresistible

Use the last emails to make your offer IRRESISTIBLE

You can do it by:

- Showing testimonials
- Give bonus or discounts
- Have a strict & clear deadline
Thank you for reading ❤

This was thread 8th of my ONE THREAD A DAY ABOUT EMAIL MARKETING FOR 12 DAYS

On the 25th of May, my new course "Autoresponder Manifesto" is DROPPING

Stay on the lookout 👀

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Once upon a time there was a Raja named Uttānapāda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W


Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela


The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.


One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.


Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
I'm going to do two history threads on Ethiopia, one on its ancient history, one on its modern story (1800 to today). 🇪🇹

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The first likely historical reference to Ethiopia is ancient Egyptian records of trade expeditions to the "Land of Punt" in search of gold, ebony, ivory, incense, and wild animals, starting in c 2500 BC 🇪🇹


Ethiopians themselves believe that the Queen of Sheba, who visited Israel's King Solomon in the Bible (c 950 BC), came from Ethiopia (not Yemen, as others believe). Here she is meeting Solomon in a stain-glassed window in Addis Ababa's Holy Trinity Church. 🇪🇹


References to the Queen of Sheba are everywhere in Ethiopia. The national airline's frequent flier miles are even called "ShebaMiles". 🇪🇹