1. IMP ANNOUNCEMENT

I want to let you know when I made the decision to launch @StrikePac & directly get into electioneering I realized I wasn't going to continue issuing "race ratings" & "forecasts" each cycle- OBV that's a conflict of interest!

The hostility & sexism of

2. that world, I have to be honest, makes it very easy to walk away- the misogyny in the top tier of the election analysis community outside of @Center4Politics folks who are awesome & also more accurate than anyone else is intolerable. I'll still analyze politics, political

3. events, issue commentary, write articles, run the pod, go on TV, and generally succeed in ways that drive those men nuts but no, I won't be putting out ratings or "forecasts" anymore. Now, lots of people are asking me "what's going to happen in 2022?" The Midterm Effect, the

4. the long standing pattern of the president's party losing seats in the Midterm happens virtually every single cycle. I believe there are 2 recent exceptions: post-9/11 in the 2022 midterms and 1998 post-Lewinski gate. What I'm trying to do in building @StrikePac is completely

5. redesign/overhaul/modernize & reshape the way that Dems currently approach electioneering. I want to build a new organization with the funds capable of coming into cycle's like VA's 2021 cycle and the 2022 midterm cycle and start to deploy these new methodologies into the

1. The ideal outcome @JRubinBlogger & @AliVelshi IS that the MAGA faction turns on the "establishment" part of the party & they tear each other apart. This is why only 20 M.O.Cs are acknowledging Biden- they are TERRIFIED of this. But I should make something clear & this is

2. something that @rickwtyler and this panel doesn't seem to be sending a vibe off that it gets and that is that absent some type of intraparty Civil War 2, the Republican Party is not a party in decline, heading into a sunset, its a party primed to go into the 2022 cycle & take

3. the Speaker gavel from @SpeakerPelosi! I mean, jeez guys- all of the stuff just talked about in terms of its abandonment of sanity, of the rule of law, of its dereliction of duty to the Constitution while it performs gross fealty to a swamp creature, all of that was true 1

4. month ago and what happened?? They gained 11+ House seats and potentially will hold the senate majority even though Ds had 6 pathways to it. 6! No, as craptastic as it is, despite the fact that it stood ready to execute a coup it spent months preparing for w Trump, the GOP is

5. STRONG right now. Its voters- and NOT just the nuts you see at the MAGA rallies, I'm talking about mild-mannered regular folks you run into at the bank and work with at Progressive Insurance- those folks are STOKED on the Trump Admin (albeit the Right Wing media over the past

1. What @WillieGeist is trying to get across to @NikemaWilliams on @Morning_Joe is that the GOP is nationalizing their message & making their message high stakes, tapping into voters anger at Trump's loss to get them to vote in a Jan. run-off & that Ds NEED TO DO THE SAME. Its

2. about giving Trump power- its about giving low-info voters, who are the bulk of the electorate motivation to cast ballots in the run-off. This is WHY turnout plummets in these things on the D side- the GOP keeps their messaging on stakes (control of the senate to fend off

3. socialism) while Ds go off into policy. That is a losing strategy. It just lost them nearly a dozen House seats & the chance to cut into partisan gerrymandering by flipping 4 state houses. They can't make that mistake here bc control of senate is everything here. If Ds have it

4. Biden can get some policy done- if Ds don't, the GOP will block everything. Biden will be a lame duck from day 1. So the message should be "hey voter, did you know you have a super vote? That's right, with your one vote, you can elect 2 senators that will give Ds control of

5. senate & with it REAL police reform. With it, Dreamers not getting deported to countries they've even been to- potentially to die from lack of insulin. With it, the power to save the pre-existing conditions coverage for millions of Americans, including Nicu babies who'd in

1. The hot take that "D's need to learn to talk to the other side of the electorate" is absolutely the WRONG take.

I mean my god. Biden, Lincoln, the outside groups: they threw the best persuasion messaging in the history of persuasion campaigns at them.

What Ds need to do is

1. Yes, @FareedZakaria's new book, Ten lessons From a Post-Pandemic World argues we don't need a big or small gov- we need a GOOD one.

We don't have that now & that is bc for decades now, the GOP has intentionally hallowed it out. Stripping it of funding under the auspice that

2. the only goal should be small. And as it turns out- that was stupid. And now we have a dysfunctional, as @maddow says, "big, bad" gov. Something that has been "wasted, and rotted and ruined." And its been intentional. Its been murdered, with no thought for how people would

3. suffer for it. COVID just put that suffering in a streamlined spotlight. But as @FareedZakaria points out- its the cherry on top of a 40 year plan that Bannon termed the final "deconstruction of the administrative state." As with the decimation of the economic tools that had

4. allowed the world's 1st middle class to emerge & flourish before The Great Lie ushered in the greatest wealth transfer in history. Not only were Americans bamboozled into voting away their wage increases, their pensions, & their health care (at least till 2010)- they were also

5. tricked into pissing away their country's superiority- its claim to fame, its ability to puff its chest out & say "look over here, we have the best _____. " I had no idea when I was a kid that we were not, in fact, the greatest country on Earth- at least not if you care about

1. Yes, removing @DebHaalandNM from NM CD 1 intros risk on losing the seat, but maybe less now that I am connecting w @RepSeanMaloney.

The GOP will start w descriptive representation on this one. In other words, they will seek to run a Native American. If there IS a Republican

2. American active in politics that resides (or can be said to reside!) in CD 1, they will run that person. This is bc the GOP is esp good at the "biography" end of politics in these specials- IE: Mike Garcia in CA 25.

Ds *think* they're good too. But they're not! All D's needed

3. in CA 25's special election to ensure they held that seat was a qualified Latino nominee who passably personable. They literally GAVE that seat away under this myth that it would be too hard to beat Garcia when the whole election was a story of % R ballots relative to % D

4. ballots- as we ALL watched in the special election. And even with a candidate people told me was "flawed", "a mess" or even "crazy" Ds lost the damn seat again, sealed the loss in the fall general by 333 votes! If that doesn't hurt YJEM, it hurts ME. Makes me want to PUKE!!

5. And although white people, and most particularly white men, who are, in most cases, still in the positions that make the decisions for these things and THUS leave their orgs vulnerable to blind spots that they themselves have huge incentives to not get stuck on, bc like all

1. When I hear @clairecmc talk about Dems learning to talk to the Piggly Wiggly crowd, I hope she'll want to join/help w my moderate messaging electioneering overall for Ds effort. BC its CRUCIAL to understand- Ds & outside groups tried already to cater to these voters on the

2. persuasion. That in fact, this cycle was the product of a very concerted effort of that strategy driven by high profile data firms on the D side (many of which who've been critical of my work) & it was a complete and total failure for 2 reasons. The main 1 is that it wants

3. to ignore the effect that polarization is having on voter behavior & the limitations that is placing on certain electioneering techniques that USED TO BE EFFECTIVE and are now not. I want to make something really clear- it is only in places where at least 1 element of the D's

4. operation "went rogue" that Biden pulled out wins: GA, where Abrams made electioneering about turning out the new coalition, AZ, where the AZ state party did the same, but with Latino voters, MI & WI where the state parties put into effect base-centric voter turnout strategies

5. at odds w the party's conventional playbook to focus on turnout, and/or places where concentrations of the D's new coalition: college-educated whites + minority voters (and young voters) are so high (like NE 2) that sub-par strategy doesn't matter, turnout surges are naturally

1. I am thankful that at 12pm 1/20 the powers of the prez will be removed from the most dangerous person who has ever held them. I am thankful for the many wonderful fellow Americans from across the spectrum that joined me to help get him out & save America from authoritarianism

2. I am thankful for each & every person that had to make a hard decision, stay silent & normalize this man & his party's actions- which mirror so closely actions taken by other leaders & parties as they moved to consolidate power at the expense of democracy (as documented so

3. clearly by @anneapplebaum's book Twilight of Democracy) bc their lock on power is threatened. Those of us that took a holistic look at events in the U.S., the scope of the Right's propaganda network, and the lengths to which GOP influencers (electeds & media) were willing to

4. go to manipulate public opinion and knew without a shadow of a doubt that we were facing a five alarm fire. Trump, as dumb & self-sabotaging as he is, does one thing perfectly well- manipulate public opinion. Trump fully understands that public opinion flows from the top-down,

5. and that when you control the information diet of a group of people, as the Right is controlled, that manipulation level reaches profound levels. By the time Trump came down the golden escalator in May of 2015- the Republican electorate was primed for someone like him to come

1. We've got @dananessel, killin' like usual on messaging w @HallieJackson on @MSNBC stating, objectively (accurately) that if SCOTUS were to grant the relief sought by TX & these other states & invalidate the votes of millions of Americans due to COMPLETELY FABRICATED claims of

2. of fraud, it would be the end of democracy in America. PERIOD. It would serve, functionally, as the moment of SC's succession, Dec 20, 1860 & also as a function of anti-democratic, unpatriotic, and TREASONOUS behavior post a presidential election they simply didn't want to

3. accept and spend 4 years living under. So instead, they "invalidated" it by refusing to continue to be part of the U.S. Here, if the Court was to play along (and to be crystal clear, the ONLY constitutional, pro-America position here is a full and unequivocal rejection of this

4. suit and frankly, a "supreme" legal tongue lashing at the ideologues that now control the modern Republican Party and by controlling it, have now forced the United States of America into its first constitutional crisis since the fields of her were strewn with bodies and blood

5. as she ripped herself apart to rid herself of her original sin of slavery, and in that process lost 620,000 Americans which at that time was 2% of the country's population. That Trump & his good squad fabricated a story of trucks in the night sneaking in 100Ks worth of ballots

1. Been excited about @JoeNBC's sustained convo today about @KBAndersen's new book Evil Geniuses: The Unmaking of America which explains how the Republican Party radicalized OVER ECONOMICS over the past 30 years. It was launched w the radical tax cuts in Reagan's presidency, but

2. as the GOP evolved through the 90s & 2000s they became dogmatic about their economic philosophy- until it became a radical litmus test/position the party followed even when conditions screamed for different policy. It was a MIRACLE the party acted to stabilize the economy at

3. at the end of 2008 when it was crashing down around us (though they just barely did & some didn't and that's bc it was before the Great Purges of 2010,2012, & 2014). America doesn't know the hit job the GOP did on the American economy as they dogmatically pursued tax cuts to

4. the exclusion of everything else while denying any policy that could grow wages or improve the economic lives of the bottom 80% aside from the 2 or 3 times Ds managed to squeeze through policy while in charge (minimum wage increase in 2007-which was the 1st time in a decade

5. and now, of course, its been another decade. It's actually a miracle wages (all wages bc when the min wage is artificially low it affects all the wages above it, that's how you end up w $10 per hr EMTs & teachers) aren't even more out of wack w inflation. As @JoeNBC points out

1. "They're leaving! They're leaving!"" yell seditionist as they watch House members fleeing the floor through the glass doors the only thing (+ some under-armed officers + office furniture" that protected our elected REPs (same ballot as Trump, each & everyone

@McConnellPress

2. of them felt so inclined towards martyrdom and/or possessed the weapons (Jesus, what if they'd has a grenade & guess what, in America, yes, you can come up w functional equivalents of that bc barring people from them is a betrayal of freedom so great we must simply acquiesce

3. their eventual death tolls. One functional "freedom grenade" down that hallway, tossed w ease through a hole in the glass door, could have easily hit anyone fleeing.Unless it was Mo Brooks, MTG, or one of their well-known crazy boosters, here's a thing @LeaderMcConnell ought

4. to reflect upon as he makes his CRITCAL pivot decision, which he could rally 17 people & start a fight for control of the party that rest of the country will help him with,EVEN AFTER ALL THE SHIT HE'S DONE TO PEOPLE, YES, THE REST OF THE COUNTRY WOULD HELP HIM IF HE WAS TO

5. RALLY 17 SENATORS FOR IMPEACHMENT, he'd find his whole 🌎awakened. And Mitch, as far as I understand it, you could do it anonymously!! How much would THAT fuck w them?? How great would it be, for the 1st time in 5 yrs, to be the one w power- you LOVE power! Think of the FUN!

1. Yes, as @danielsgoldman is talking about now on @MSNBC is playing a big part. Rep Senator reluctance to go after Trump is MUCH MORE now than mere political reluctance. And frankly Trump made these threats openly known. Yet, he had his "lists" for primaries. But there is much

2. more going on here, that I'll touch on in the article which will also include the survey results ( there is STILL TIME to get involved w the survey. It is on extremism in the GOP- focused on MTW, GA-14 but also GOP extremism broadly. Ultimately, I waited to field it until

3. after the impeachment trial bc the survey wasn't really meant to test that (trust me, the big org will cover it!) and bc I was afraid it would impact what we are trying to measure. So now its time to get this puppy in the field. UNLESS, y'all care to asses some of this stuff

4. Impeachment may or may not impact attitudes on MTG and tribalism. Lord knows it had so many elements of extremism that times in. In order to add anything I'd gave to raise more money. 10K is not enough- survey research, the kids you see in wapo and nyt and such are like 30K

5. Some quotes I get are even for 50k!!! For 10K, with me doing analysis, we'd get to ask 5 or 6 questions and the most critical demos. (If you are reading this and willing to add your won pro-bono work to mine PLEASE DM me. This isn't some silly horse race poll. The goal is to

1. From convo on @Morning_Joe today about @DrIbram's new article which asks that progressive policy not be blamed for D losses/underperformance.

One of my main concerns is intraparty factionalism/fighting. Everything a "moderate" & "progressive"

2. D fights- a R gets a vote. Certainly radical (and yes, defunding police departments IS radical) policy proposals that fall on the outside bands of the distribution are less attractive to this idealized "swing" voter who is, in our minds eye" always a high info, high reasoning.

3. I guess you'd call them a "fine dining" type voter. But we KNOW that actually, most swing voters are NOT like this. Don't believe me- check out @axios Swing Voter Project, which ran focus groups with Obama to Trump voters through the whole cycle.

4. Indeed, what @richthau learned about America's "deciders" is likely to haunt his sleep for ever as it personified a sticker I keep in my office which is a quote from George Carlin: "Never underestimate the power of stupid people in large groups." (K.I.M. when we talk "stupid"

5. on my threads about people, we're not talking IQ, or overall stupid. We're talking civics. We're talking about political literacy. Very smart, successful people can't name their senators or their governor & are thus, civically stupid. And I'm sorry, not sorry for labeling them

1. In some respects @IgnatiusPost is right- @JoeBiden's cabinet IS built for comfort- BUT its imp to rem the context.

That comfort is a function of the extensive exp this cabinet has- the antithesis of Trump's appointments.

This country NEEDS the antithesis of Trump's cabinet

2. But its also built for another purpose. Its built to be an olive branch to one man- @senatemajldr who is expected to yield either total control over confirmation, or at the least, great influence. Its meant to signal to him that Biden is serious



2. about his "governing for all" campaign pledge & asking for a reset moment in American politics post-Trump. Something he continues to hope for even as more than 1/2 of the House GOP Caucus signs onto an amicus brief to the Supreme Court of the United States that argues to end

3. democracy itself, as @SteveSchmidtSES articulates so clearly in this video that every American should see. Biden could not have presented to the GOP Senate, to McConnell, a more serious peace offering than this cabinet and its a good move that if it

4. works would pull America back from the brink of a civic collapse. So it MUST be tried even if people like myself think the odds of success are depressingly low. It simply MUST BE TRIED. BC if we are to plummet off the cliff, it needs to McConnell & the GOP who on their own are