BC STARTUP
Saved by @vsamk

14 mental models that helped me build 10 startups and sell (a bunch of them) for millions.

 1) Serviceable Obtainable Market (SOM)

Everyone focuses on the Total Addressable Market (TAM), which gives an unrealistic expectation of your market size.

Instead SOM gives you a more practical estimate.
2) Viral Coefficient

Is the number of new users an average customer generates and a strong indicator of how highly your users like your product.

The higher your viral coefficient, the cheaper your acquisition costs.
3) Beta Testing

The process of exposing your users to different versions of the product/ messaging to determine the most effective one.

All top companies do this on a regular basis.
4) Conversion Funnel

The different stages that a buyer goes through before making a purchase.

Understanding what stage they're in helps you strategize your marketing accordingly.
5) Go-To-Market (GTM) Strategy

A comprehensive step-by-step plan that companies deploy to bring a new product/ service into the market.
6) Minimum Viable Product (MVP)

The basic version of your product with core functionality that's just enough to launch and gather feedback.
7) Market Penetration

A measure of how much your product/ service is being used relative to the total market.

Eg: Netflix has a 21% share in the streaming services market in the US.
8) Engagement Loop

The activities that a user performs repeatedly while engaging with your app, reinforcing them to use it again, and again.
9) Customer Journey Map

It comprises the different touchpoints that take a person from a complete stranger into a happy customer.
10) LTV:CAC Ratio

It measures how much a customer is worth relative to the cost of acquisition.

If it's less than 1, you're burning your cash by bringing in more customers.
11) Churn Rate

The percentage of customers who cancel/quit your product relative to the total number of customers.

To increase LTV, you need to have a lower churn rate.
12) Value Gap Canvas

The gap that exists between a user's problem and the value delivered by the solution.

The higher the gap, the more you can charge.
13) Moment of Truth

Refers to the interaction that makes the users realize the value of the product or causes them to change their impression of the brand.
14) Exit Strategy

A plan designed to help owners/ shareholders sell their ownership partially/ completely.
Please RT the first tweet if you've found this helpful :) https://t.co/Af3aghLGW5

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Paras Chopra
Paras Chopra
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You can find a lot about a company's undisclosed strategy by simply looking at what positions it is hiring for.
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DotComCJ
DotComCJ
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>> How To Start a Lead Gen Agency <<

This step-by-step process will help you sign $5K - $20K clients in NO TIME.

Learn how to:

✅ Find Leads
✅ Book Meetings
✅ Sign Clients
✅ Scale Processes

// 𝐓𝐇𝐑𝐄𝐀𝐃 //


1/ Make sure you understand the lead gen process.

You NEED to know your shit before you pitch ANYTHING.

A few services you can offer to generate leads:

> Cold email
> LinkedIn outreach
> Facebook ads
> SEO

The list goes on.

Just perfect one of them & you’re SOLID.

2/ Find a niche to pitch your services to.

NICHE DOWN.

Use this doc to find an “untapped” niche:

https://t.co/aYptSNsZw6

I’d suggest choosing 1-3 to start with.

& focus ONLY on these.

3/ Find leads for outreach:

Sign up for a free @IcyLeads account at https://t.co/mz2kYnEko1 to find key decision-maker contact emails for outreach.

You can find emails from the list of niches provided above & filter out job titles such as:

> CEO
> Founder
> Marketing

Etc.

4/ Once you have a list of leads to pitch your services to:

It’s time to write your cold email outreach sequences.

Your cold emails should speak DIRECTLY to the prospect you’re reaching out to.

You can find some winning cold email templates
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Atharva Kharbade
Atharva Kharbade
@athrvakhrbde
Startup Bharat: @naval & @balajis

The full Clubhouse session in text

Thread Continued

1/

Naval: The Boston ecosystem has always regretting that they've sort of lost these companies.

India has to make sure it doesn't lose as entrepreneurs. And the way to do that is to give them the freedom to innovate. Everyone should be an entrepreneur.

2/

Everyone has a phone should be able to get a job through the phone. There's one level beyond that, that comes after that, which is everyone has a phone, should be a creator for the phone. And that's what platforms are enabling.

3/

There's the old, famous New Yorker cartoon with a dog on the internet, on the computer and it says on the internet, nobody knows you're a dog. Well, yeah, on the internet, nobody knows who you are or where you are or what you are. All they care about is your output

4/

And that is incredibly liberating for a country that's so large and has such a good English speaking population, India can win, it just has to remove shackles.
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Atharva Kharbade
Atharva Kharbade
@athrvakhrbde
Part-II
Startup Bharat: @naval & @balajis

The full Clubhouse session in text

Thread Continued

16/

Naval: It's funny because right now there's like that dude, where's my flying car mean, which is like, we were promised flying cars, but instead we got, 280 characters, 140 characters, and there's some truth to that. But at the same time, We're going to get our flying cars.

17/

We have drones that are flying overhead. How long before those things are carrying larger and larger payloads, but carry humans all the way. Maybe not, but there's lots of other electric plane companies coming.

18/

We have electric cars, we have rockets. If you can look at like bird and lime and so on that electric scooter revolution, that's a bigger deal than people think.

19/

One of the big problems with a developing country like India is you just have horrible pollution and traffic. But you can see how over time that in the West, a lot of non-electric vehicles are being replaced by electric vehicles not because they're cooler or necessarily...
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Nathan Barry
Nathan Barry
@nathanbarry
Becoming a creator in 2023 will change your life.

Here are 13 tips to make the switch from a consumer to a creator:

Set a Daily “Make Something” Goal

Grab a sticky note and write “make something today"--stick it to your computer monitor.

Your goal is simply to make something--anything--every single day.

Set the bar low and make it achievable.

Creation will start to become a habit.

Document What You Make

Start documenting your daily creation.

Post it online with a few sentences about what it means to you.

Was it an idea floating around in your head for months? A mini essay you've been meaning to write? Code that you finally figured out?

Document it.

Decide Before You Start

Too often I sit down at my computer and wonder what I should work on. That’s dangerous.

The Trick: Decide what you are going to do beforehand.

Write a to do list beforehand, then immediately jump into that first task.

Remove the guesswork.

Separate Creation & Consumption

Computers are for creating, not consuming.

Go to all your social sites and sign out. Set up your computer as your creation hub.

Use your phone or tablet for consumption.

One device is used for creating, the other for consuming.
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Tekkanappan ( Sudarshana).

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Again sharing bank nifty intraday weekly straddle. How to play by selling straddle.
Mostly will work on Monday to Wednesday. Sometimes on Friday.
Why to pay your money to learn this if u can get it here.
U need only practice.
Let’s go.

Say bank nifty future is at 32000.
Sell both 32000 call and put.
Considering current volatile market lest say premium on Monday morning is 350 on both sides.
Sold with 700 points combine premium.
If bank nifty will trade in narrow range say +\- 100 hold it.
If moving 200 points

then exit previous sold straddle. Sell new one. Let’s say BN moved +200
Now sell 32200. If bank nifty will move here within range then u will get profit through theta decay. Follow same procedure for next 150-200 pts move.

This is only for single straddle sell position.

Now in second case sell three straddle. 31900/32000/32100
In case of 100 points move no need to change.
If 200 + then future is 32200.
Exit 31900 and sell 31200 straddle.
If moving another 100 then exit 32000 and sell 32300. Continue same with 100 points move.
If no move then

it will consolidate between 32000-32200 or 32100 to 32300 and u will get theta decay.

This is for normal move. Sudden big move may come anytime. So keep SL in system.
If u r selling at 350-350 then keep SL in system 475 for both legs.
Practice it. No need to attend webinar.
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