Some lovely quotes from the book, “Alchemy: The Dark Art and Curious Science of Creating Magic in Brands” by Rory Sutherland.

If you read them, you will not be able to stop yourself from buying the book and read it.

A thread!

Here you go

1. The economy is not a machine – it is a highly complex system. Machines don’t allow for magic, but complex systems do. Engineering doesn’t allow for magic. Psychology does.

2. When you demand logic, you pay a hidden price: you destroy magic.

3. The human mind does not run on logic any more than a horse runs on petrol.

4. Human behaviour is an enigma. Learn to crack the code.

5. To avoid stupid mistakes, learn to be slightly silly.

6. More data leads to better decisions. Except when it doesn’t.

7. Being slightly bonkers can be a good negotiating strategy: being rational means you are predictable, and being predictable makes you weak.

8. We could never have evolved to be rational – it makes you weak.

9. If you are wholly predictable, people learn to hack you.

10. The record of science in some ways casts doubt on a scientific approach to problem-solving.

11. Be careful before calling something nonsense.

12. The opposite of a good idea can also be a good idea.

15 of the smartest things ever said: 🧵

“We are what we repeatedly do, Excellence is therefore not an act but a habit." –Aristotle

"Look at a day when you are supremely satisfied at the end.

It's not a day when you lounge around doing nothing; it's a day you've had everything to do and you've done it."

–Margaret Thatcher

“Nearly all men can stand adversity, but if you want to test a man’s character, give him power."

–Abraham Lincoln

"It is impossible for a man to learn what he thinks he already knows."
–Epictetus

You've heard of Moore's and Murphy's Law.

But did you know there are dozens of other laws that can help you better navigate life, business, relationships?

Here are 20+ powerful laws you should know:

Note:

Some of these laws are better known as principles, effects, or razors, but for the sake of simplicity, I call them all laws.

Now let's dive in!

Amara's Law:

• We overestimate technology in the short run and underestimate it in the long run.

Never forget how fast tech moves.

The first cellphone was a foot tall and could only make calls.

An iPhone today fits in your pocket and can do everything a laptop can do.

Alder's Law:

• If something cannot be settled by experiment then it is not worthy of debate.

Don't waste your time arguing if Jordan was better than LeBron or any other similar hypothetical situation that can't be tested.

There are a million better ways to spend your time.

Acton's Law:

• Power corrupts and absolute power corrupts absolutely.

Be prepared for people to change once they get a new position.

When someone becomes powerful, you'll find out their true colors and discover if they're actually a good person or were just pretending.

Want to rewire your Brain?

Read books, 3 hours daily for next 1,000 days

15 Powerful Philosophy Quotes From "Confucius"

Thread

1. "By three methods we may learn wisdom:

First, by reflection, which is noblest;
Second, by imitation, which is easiest;
and third by experience, which is the bitterest."

- Confucius

2. "What the superior man seeks is in himself; what the small man seeks is in others."

- Confucius

3. "It does not matter how slowly you go as long as you do not stop."

- Confucius

4. "Everything has beauty, but not everyone sees it."

- Confucious

https://t.co/WL7mSodjp1

1/6
* #Gratitude*
I keep a "memory jar" for each year wherein I write in brief the best moments of my life & lessons learnt. Even a small event which taught me something goes in it .
I strongly believe in " No regrets, only lessons learnt ".
( That's handpainted by me! :) )
+

2/6
Occasionally when I have a rough day or when I am elated , I go through the chits one by one savouring the lessons learnt . It keeps me grounded. Makes me realise I am blessed to have had so many #memories & grown as a person and that life is beautiful !! 😇
+

3/6
Things that happen to us, just happen. It is we who perceive it to be good or bad as per our emotions at play. It is then that practising gratitude becomes of utmost importance for we need to realign our thoughts towards #positivity& #contentment & steer away from negativity.

4/6
Life can be cruel but it is also beautiful if we learn to be thankful.
Are we thankful for the hot food on our plate ? Did we realise we can see the beauty of nature only due to the gift of vision bestowed upon us? Are we thankful each day for having a sound mind?

5/6
Let's stop complaining about all that we don't have and instead focus on all that we are fortunate to have !! For no matter how difficult our life seems for us , let's remember there will ALWAYS be someone who would gladly switch places with us and live our life happily!

Saturday Motivation:-

3 Powerful Lessons From "Man's Search for Meaning"

Read this to Find more Meaning in Life.

🧵Thread🧵

Frankl's memoir describes how he survived the Auschwitz Concentration Camp.

Not only does he describe his experiences

But he also discusses how he was able to find meaning through his suffering.

Here are 3 Powerful Lessons to help you find more meaning in life
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1. You always Have The Freedom to Choose

Arriving prisoners were stripped of everything they owned and separated from everyone they loved.

Everything can be taken from you except one thing:

The Freedom to choose your attitude and response to a situation
⬇️

You can't avoid suffering in your life

But can always choose how your respond to suffering.

Your choice determines if You're a Victim of Your Circumstances

Or the Victor of Them.

Find meaning by choosing to respond to the task that's been handed to you.
⬇️

2. Create something to Aim For

While in the camp, Frankl would constantly refer to Nietsche's quote:

"He who has a why to live can bear almost any how"

Frankl would visualize being back with his wife or lecturing in colleges again to help him get through his suffering
⬇️

Morning motivation:-