#jswsteel once we hit 900, the bigger targets open up

A lot of bootstrappers think they have a marketing problem:

"I need to get better at marketing."

But, it's more likely that you have a product problem:

"Do customers really want this? Do they care enough about this to switch to a new solution?"

☝️ this is why most of my book, @marketingdevs, is about:

1. Choosing the right market
2. Building something they want

"If your product is remarkable, getting noticed is a lot easier." – @peldi

I was reminded of this concept again this morning while reading @pjrvs' book (Company of One):

"Sales increase when you honestly evaluate what someone needs and then teach them the value of what you're selling."

To succeed, your product has to offer an outcome that is highly desirable to a large group of customers.

The number of sales your product receives is a multiple of these two variables:

1. How big is the target market?
2. How desirable is the outcome you're offering them?

JWALAMUKHI TRIPURASUNDARI, UTHANAHALLI, MYSURU (KAR)
#bharatmandir

Jwalamukhi Tripursundari is believed to be the sister of Devi Chamundeshwari, the presiding deity of Mysuru
It is also that she represents the flaming mouth of Jalandhara, the demon whom Shiva crushed to death.

When Devi Chamundeswari was fighting Mahishasura, she observed that from every drop of blood that spilled out of Mahishasura, another demon was born. So she created Tripurasundari to ensure that no blood dripped from Mahishasura.

Tripura Sundari means beauty of the three worlds.
The murti was installed during Wodeyar rule. An utsava murti made of pancha loha is kept in the sanctum sanctorum.
Another shrine here is dedicated to Siddeshwara / Shiva surrounded by a beautiful wooden Mantapa.
@GunduHuDuGa

1/Just had an interview scheduled with @goddeketal, Dr Simon Goddek, the post-doctoral researcher at the Faculty of Mathematics and Statistics in the field of biotechnology, at an unnamed Dutch university. This researcher has been publicly pointing out that the paper that...

2/ the PCR test as the gold standard underlying global "lockdowns" was passed after maximum ONE day of peer review, as opposed to the average at that same journal of 172 days in 2019. Also that several authors have conflicts of interest. Unfortunately we were forced to cancel..

3/ because he was strongly advised by his university to maintain silence and not speak publicly -- to step back from this issue. I learned from a source that his university was heavily assailed by many complaints. Other scientists who have signed the review criticizing the PRC..

4/test, the "Retraction Request Letter", a critique that got worldwide attention, have also been bombarded with attacks, their relatives are being called at night, and their universities assailed. Some are at risk of losing jobs. Even former employers are being harassed. I..

5/ Note : scientists around the world are being silenced and harassed if they speak up in normal criticism of the scientific methods or conclusions used to advance the lockdown agenda and COVID testing. This is not post-enlightenment scientific discourse, this is how scientists

0/ Thread: 11 tips on international expansion for growing startups 🌎 based on last night's conversation with @scott_sage & @daedalium at @_TheFamily

1/ Mindset: Someone from NYC won't think about it twice before taking a 6h flight to the Valley for business. Why do Europeans perceive a 2-hour flight / train ride as such a big deal? Travel more, there's plenty of opportunities around the corner you know nothing about ✈️

2/ If you spent more than a month considering whether to expand abroad or not, just try. What’s the worst that can happen? You can always do a big international launch, fail, try again and communicate it as a big thing every time - no one will care / remember the previous time :)

3/ Europeans perceive int'l expansion as a massive cost and therefore spend 1/10th of what US startups spend on it every year. Invest more, but keep a startup mentality: launch from home first, assess the market & then save costs as you go in, e.g. stay at a friend's; not a hotel

4/ Whilst not excessively risky / costly, expanding internationally is HARD. It's like starting up all over again, finding Product Market Fit all over again & building your team all over again. PMF will have to be your #1 priority, and an indicator of whether to keep going or not

1/ Today is #BlackHoleFriday, an annual science outreach event that, by complete coincidence I’m sure, is done on #BlackFriday. You’ll read lots of cool stuff about black holes on the hashtag. Here’s mine.

2/ Black holes are weird. Duh. People like to think of them as something like incredibly dense nuggets of stuff that sucks other stuff in. But they’re not like that.

3/ If you squeeze enough mass into a small enough volume, the gravity gets so intense that it’s impossible to escape them *if you get too close*. From far away, though, gravitationally they more or less act like anything with that much mass.

4/ So if the Sun turns into a black hole we wouldn’t get drawn in. In fact, we’d orbit it almost exactly the same way as we do now, though we’d freeze to death pretty rapidly, which, in the end, would still kinda suck.

5/ Black holes get weird *when you get close*. Anything with mass warps space — we feel that warp as gravity! — but black holes stretch space to its limit.