Thread: One of the things demons and fallen spirit beings want to do is replicate their torment in your marriage and family. Part of that strategy is to encourage us to treat each other with the same savagery they treat each other, since they have no capacity for love or...
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And yet authoritarians often broadcast silly, unpersuasive propaganda.
Political scientist Haifeng Huang writes that the purpose of propaganda is not to brainwash people, but to instill fear in them /2
"propaganda is often not used for indoctrination, but rather to signal the government\u2019s strength in being able to afford significant resources and impose on its citizens...not meant to 'brainwash', but rather to forewarn the society about how strong it is" https://t.co/mFAurhEHeO pic.twitter.com/WXKKJaPqWQ
— Rob Henderson (@robkhenderson) June 18, 2020
When people are bombarded with propaganda everywhere they look, they are reminded of the strength of the regime.
The vast amount of resources authoritarians spend to display their message in every corner of the public square is a costly demonstration of their power /3
In fact, the overt silliness of authoritarian propaganda is part of the point. Propaganda is designed to be silly so that people can instantly recognize it when they see it
Authoritarians do not use propaganda for brainwashing, "but to demonstrate their strength in social control...propaganda may need to be dull and unpersuasive, to make sure citizens know it is propaganda when they see it and hence get the implicit message" https://t.co/PqRpxjaIPL pic.twitter.com/1y67d2RCjB
— Rob Henderson (@robkhenderson) June 19, 2020
Propaganda is intended to instill fear in people, not brainwash them.
The message is: You might not believe in pro-regime values or attitudes. But we will make sure you are too frightened to do anything about it.
A thread...
Back in Aug 2016, I started creating content to share my experiences as an entrepreneur.
Over 3 years I had put out 1,200+ hours of content - posting every week without
August 2016.
— Ankur Warikoo (@warikoo) October 2, 2020
It has been 3 months since LinkedIn had launched its video feature.
And I had been waiting for it to be activated on my profile.
A thread...
Little did I know that something I started almost 4 years back would give my life an entirely new direction.
At the end of 2019, my biggest platform was LinkedIn with ~700K followers.
In Jan 2020, I decided to build a team that would help me with the content.
I ran a month long recruitment drive to hire a team of interns.
It comprised 4 detailed rounds - starting with my loved 20 questions, then an assignment, then a WhatsApp video round and finally F2F.
Through 1,200+ applications, I finally selected 6 profiles, starting March.
I am a firm believer in @peterthiel's one task, one person philosophy
So the team was structured such that everyone was responsible for ONLY one task
1. Content ideas
2. Videography
3. Video editing
4. LinkedIn (+TikTok) distribution
5. FB+IG distribution
6. YouTube distribution
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Week 1 highlights: getting shortlisted for YC W2019🤞, acquiring a premium domain💰, meeting Substack's @hamishmckenzie and Stripe CEO @patrickc 🤩
2/ So what is Brew?
brew / bru : / to make (beer, coffee etc.) / verb: begin to develop 🌱
A place for you to enjoy premium content while supporting your favorite creators. Sort of like a ‘Consumer-facing Patreon’ cc @jackconte
(we’re still working on the pitch)
3/ So, why be so transparent? Two words: launch strategy.
jk 😅 a) I loooove doing something consistently for a long period of time b) limited downside and infinite upside (feedback, accountability, reach).
cc @altimor, @pmarca
4/ https://t.co/GOQJ7LjQ2t domain 🍻
It started with a cold email. Guess what? He was using BuyMeACoffee on his blog, and was excited to hear about what we're building next. Within 2w, we signed the deal at @Escrowcom's SF office. You’re a pleasure to work with @MichaelCyger!
5/ @ycombinator's invite for the in-person interview arrived that evening. Quite a day!
Thanks @patio11 for the thoughtful feedback on our YC application, and @gabhubert for your directions on positioning the product — set the tone for our pitch!