1. Tucker Carlson's xenophobic, racist, and bigoted content has cost him nearly all his advertisers

It's mostly an hour of MyPillow ads and promos for other Fox shows

But Fox News doesn't care

Why?

They've rigged the game

Follow along if

2. A primary source of revenue for Fox News is PEOPLE WHO NEVER WATCH FOX NEWS.

On average cable TV subscribers pay $1.72 per month for Fox News

But only 14% watch Fox News

That means for every viewer, Fox News receives a $7.75 subsidy from non-viewers

https://t.co/XzdffNEnu2
3.Every channel in a cable bundle receives a subsidy from non-viewers but Fox News' is FAR HIGHER than any other non-sports channel.

Fox News ($7.75)
CNN ($3.18)
TBS ($2.79)
FX ($1.79)

https://t.co/XzdffNEnu2
4. These carriage fees are Fox News' PRIMARY SOURCE OF REVENUE. In 2020, Fox News made $1.6 billion off carriage fees and $1.2 billion off advertising.

So that insulates them from advertisers leaving Tucker Carlson or any other show.

https://t.co/XzdffNEnu2
5. A substantial portion of Carlson's $10 million/year salary comes from people who find his views odious

Like Carlson's decision to use his program to advance "white replacement theory" - a racist idea explicitly cited by numerous mass murders

https://t.co/XzdffNEnu2
6. Tucker Carlson has the right to advance racist conspiracy theories or celebrate the assassination of the first LGBT elected official.

But people should have the CHOICE whether or not to pay him for this content.

https://t.co/XzdffNEnu2
7. There are two options to end Tucker Carlson's subsidy:

A. Cable companies could start offering bundles that don't include Fox News. They seem unwilling to stand up to the Murdochs, however.

B. Cut the cord

https://t.co/XzdffNEnu2
8. This has nothing to do with "free speech"

Carlson has the right to be a bigot

YOU shouldn't be forced to pay for his bigotry so you can watch Law & Order reruns

For updates and accountability journalism, sign up for the newsletter

https://t.co/TfpCItdVSo

More from Judd Legum

1. BREAKING

3 major corporations say they'll stop donating to members of Congress who tried to overturn the election

BlueCross BlueShield (@BCBSAssociation)

Marriott (@MarriottIntl)

@CommerceBank

Follow along for more on these 3 plus 141 other

@MarriottIntl @CommerceBank 2. In the last 3 cycles, the BlueCross BlueShield PAC has donated 959K to GOP candidates and 359K to Dem candidates.

Now, BCBS's CEO says it will "suspend contributions to those lawmakers who voted to undermine our democracy"

https://t.co/r4Z4TjJUCe


@MarriottIntl @CommerceBank 3. @CommerceBank's PAC favors Republicans over Democrats by a 6 to 1 margin. The bank now says it has "suspended all support for officials who have impeded the peaceful transfer of power"

@MarriottIntl released a similar statement to Popular Information.

https://t.co/r4Z4TjJUCe


4. @tesszeeks and I contacted 144 corporations that donated this cycle to Senators who objected to the Electoral College vote

We asked if their support would continue

We got a lot of other responses + a lot of corporations who, so far, are ignoring

5. More details coming in this thread. But if you value this kind of work, please subscribe to our newsletter, Popular Information.

It's free to sign up.

The newsletter, not this Twitter account, is what makes this work possible.

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