How we took a NEW Client spending $200k/m on FB to RECORD sales in 48 Hours. 🚀👀
// THREAD //
So, we took this client onboard on Christmas eve, and began handling their ads in the last couple of days. In between, we worked to ensure a smooth transition.
After 2 days of running their ads, we gave them a record day of sales volume.
Technically, yesterday was our first full day of running their ads.
Here's how we did it:
1. Client On-Boarding
→ Understand KPI's & processes
→ Direction of business and branding feel
→ What success looks like
2. Review and Audit
→ Audited everything from paid, to organic, to email, to customer experience.
→ Researched market and customer reviews/feedback (help with ad copy and creatives)
→ Had 10+ calls with client to understand each part fully.
3. Identifying Bottlenecks
→ Saw where money was spent poorly and how to improve
→ Recognized reliance on FB
→ Found areas for expansion
→ Saw drop-off areas on site