Eliud Kipchoge is the first man to ever run a marathon in under 2 hrs.

That’s roughly 4 mins 34 sec per mile—for 26.2 miles straight!

Kipchoge (@EliudKipchoge) recommends two books for peak performance:

The Practice of Groundedness
by @BStulberg

Lessons:
• Learn the 6 principles of sustainable excellence
• How to perform at a high-level w/o burning out
• How to be consistent

In the words of Kipchoge, “It molds you as a human being.”

9 key themes Groundedness will teach you:

1. Outcomes matter but you've got to enjoy the process if you are to have longevity.

2. Consistency is way more valuable than intensity

3. How you perform on your average days is more important than how you perform on your great ones.

4. After big wins or devastating defeats, the medicine is the same—getting back to doing the work itself.

5. Become a master of showing up.

6. You don't have to like failure, but you've got to be okay with it.

7. Take the work extremely seriously, but yourself not so much.

8. Community is everything. Nobody reaches the top alone. The people around you shape you. Surround yourself wisely.

9. Stress + rest = growth. Figuring out the appropriate dose of each is key, and a moving target.

7 Notion hacks in less than 5 minutes:

1. Create charts in Notion

2. Drawing in Notion

3. Recurring tasks in Notion

4. Play Spotify music in Notion

7 hidden gems of the internet that'll blow your mind (don't miss them):

1. uppbeat .io

If you're a creator looking for copyright-free music to promote your

- Promotional video
- Youtube video
- Podcast

Upbeat is for your BFF.

World's first freemium music platform for creators by creators.

It has music to match every

- Mood
- Genre
- Occasion

2. howlongtoread. com

Looking for a good book to read?

But want to know how much time it will take to read.

This website will tell you exactly that.

Discover the best books to read for your next plane ride.

3. wolframalpha. com

Your personal AI assistant helps you solve

From complex math, accounting, finance and science problems.

To everyday household problems like
measuring ingredients in the kitchen.

4. namify. tech

Can't think of a snazzy name for your hot new online business?

Generate one using this tool for free.

This is part 2 of the greatest LinkedIn thread ever written

I used these tips to make $22K my agency's first month - 100% from LinkedIn

Retweet and I'll send you my next guide free (I just DMed everyone the last one)

Without further adieu, let's make you a LinkedIn Legend:

Outbound - AKA my pride & joy

For small to mid-sized businesses, outbound is king.

You want to win over followers of your competitor?

Sure, you could comment under their posts...

Or just scrape their followers then send like 1500 connection requests per month to them

Reasons to focus on outbound first:

You don't need to know what they want.

You can make 4 guesses, split test 4 messages, go directly to the customer & have those conversations to see what caught their interest

It's like spearfishing vs regular fishing

Let me elaborate:

If you're fishing regularly, you need to know what bait to use (content)

What will interest your audience?

What if you have no idea what food (content) the fish (audience) consumes?

Outbound is like diving into the water and chucking a spear directly at the fish lol

Then once you've speared some fish, you can look in its belly and see what it eats

I.E. you talk to prospects, learn their interests, which tells you what content to post

Outreach automation though? That's like trawling a massive net through the entire lake

Cheat codes 😈

This is part 1 of the greatest LinkedIn Thread ever written

I made $22K in my agency’s first month - 100% from LinkedIn

If you’re already making $22K/mo congrats - let’s make it $50K/month

Retweet & I’ll send you my next guide (Only sending it to retweeters)

Let’s dig in:

What we'll cover:

Why to use LinkedIn
Industries
Content
Events
Newsletter
Ads
Automation
Connection notes
Follow ups
Scaling
Acceptance / reply rates to aim for
Profile optimization

& more

Read on:

Why use LinkedIn?

1. LinkedIn is the 2nd largest social network with 830 million members

2. LinkedIn is where the wealthy and elite interact

3. LinkedIn is growing rapidly

4. The only acceptable social media site to use at work

5. 65 million decision makers are on LI

Why use it pt 2

Doing outreach GROWS your prospect list

You're building an asset as you send more connection requests

As opposed to cold email where sending more emails shrinks your prospect list as people unsubscribe or report spam

Moving on

"Will LinkedIn work for me selling ___ in ___industry?"

Yes.

The best industries though are:
IT / Tech
Healthcare
Construction
Education
Finance
Software
Automotive
Insurance
Marketing
Government
HR
Hospitality

Each of these industries has more than 5 million LinkedIn users

7 Lessons from Mind Management Not Time Management

(thread)

1) Things are not difficult to make; what is difficult is putting ourselves in the state of mind to make them.

2) If you start your day working on the most important thing, there's less of a chance for other things to get in the way. So don't check email, don't check social media - just get right to the most important thing.

3) Don't judge each day by the harvest you reap, but by the seeds you plant.

4) MANY of us approach productivity today as if it's the speed of production, not the quality of our thinking, that matters.