I currently intern for a venture accelerator where I listen to and provide feedback on pitches from startups looking to get funded.
Here are 7 things I've learned so far 👇
1/ Forget the elevator pitch
Be able to describe what your business does and how it does it in one sentence.
VC's have short attention spans. Explaining what you do quickly means you understand your business and the value it offers.
2/ Tell a story
Every good story has a beginning, a middle, and an end - the same way a good pitch does.
Beginning: What is the problem?
Middle: What did you do about it?
End: Where is it going?
3/ Explicitly define the problem
Explain in detail what the issue is your customer has and WHY they have that problem.
Just because you have sales doesn't mean you're solving a problem.
Good businesses with exponential potential solve problems.
4/ Understand why you're different
If you're a first-mover in a good business, you will have competitors.
If you're not a first-mover, you already have competitors.
Know what value you bring that others do not. Why did customers choose you and why will they continue to?