As is traditional for this time of year, and more in hope than expectation, my top ten trade / Brexit hopes for 2021...
1 - The UK Government ditches the unnecessary secrecy and engages much more openly with business, NGOs etc about their priorities, and reflects them
(NB not confident on the last two)
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Source say Michel Barnier has told EU ambassadors that there has been no breakthrough on the fisheries question, and that reports to that effect were \u201ccompletely untrue\u201d
— Tony Connelly (@tconnellyRTE) December 7, 2020
Some useful threads will follow, first on the Northern Ireland protocol, where unfettered is still being defined...
The trouble with \u2018unfettered access\u2019...
— JPCampbellBiz - Wash your hands keep your distance (@JP_Biz) December 6, 2020
And on fish and level playing field. The latter seems, has always seemed, the most problematic, because the UK has apparently ruled out any compromise on shared minumum levels even if not automatic. That would be a deal breaker, but seems... unnecessary.
1/ On fish, both sides are far apart, but it sounds like the UK wants the EU to jump first before it, in turn, shows flexibility. The UK is offering a three year phase in but with an upfront payment of \u20ac300m in demersal fish (ie, out of the \u20ac650m EU boats catch in UK waters)
— Tony Connelly (@tconnellyRTE) December 6, 2020
Your reminder closing complex deals is never easy. But there are ways to facilitate and EU is good at doing this if you meet their red lines. But still the biggest concern that the UK never understood level playing field terms are fundamental to the EU.
In case it wasn't obvious the final choreography of a complex trade deal is complex. The big issues, and potentially some smallprint / related matters of relevance to both sides (for example I wonder if soon after a deal we hear about data or financial services equivalence?)
— David Henig (@DavidHenigUK) December 6, 2020
In the UK, one man's decision. Allegedly backed by a Cabinet who in reality will be quite happy to blame the PM either way. The temptation to send Michael Gove to seal the deal and end his leadership ambitions must be there...
Fact is: EU objectives/focus unlikely to change much in remaining 24-48 hours: fish, non-regression & ability to retaliate across sectors/entire agreement in case of systematic divergence by HMG
— Mujtaba Rahman (@Mij_Europe) December 7, 2020
Most in Cabinet want a deal. @BorisJohnson has big decision he now needs to make https://t.co/mJ49WLt3Qd

Tomorrow we will formally apply to join #CPTPP \U0001f1ec\U0001f1e7
— Liz Truss (@trussliz) January 31, 2021
Membership will help drive an export- led, jobs-led recovery across \U0001f1ec\U0001f1e7 bringing more opportunities to trade with fast growing Pacific nations. \U0001f30e
Read more here\U0001f447https://t.co/5sQhgW4vCM
Here's my more realistic take on CPTPP. Economic gains limited, but politically in terms of trade this makes some sort of sense, these are likely allies. DIT doesn't say this, presumably the idea of Australia or Canada as our equal upsets them.
Gather UK application to join CPTPP is finally about to be announced, not that it was exactly a secret. Economic value limited given distance and existing UK deals, not a particularly strong or modern agreement in areas of UK strength like services, but...
— David Henig (@DavidHenigUK) January 30, 2021
As previously noted agriculture interests in Australia and New Zealand expect us to reach generous agreements in WTO talks and bilaterals before acceding to CPTPP. So this isn't a definite. Oh and Australia wants to know if we'll allow hormone treated beef
Ultimately trade deals are political, and the UK really wants CPTPP as part of the pivot to indo-pacific, and some adherents also hope it forces us to change food laws without having to do it in a US deal (isn't certain if this is the case or not).
If we can accede to CPTPP without having to make changes to domestic laws it is fine. Just shouldn't be our priority, as it does little for services, is geographically remote, and hardly cutting edge on issues like climate change or animal welfare.
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make products.
"If only someone would tell me how I can get a startup to notice me."
Make Products.
"I guess it's impossible and I'll never break into the industry."
MAKE PRODUCTS.
Courtesy of @edbrisson's wonderful thread on breaking into comics – https://t.co/TgNblNSCBj – here is why the same applies to Product Management, too.
"I really want to break into comics"
— Ed Brisson (@edbrisson) December 4, 2018
make comics.
"If only someone would tell me how I can get an editor to notice me."
Make Comics.
"I guess it's impossible and I'll never break into the industry."
MAKE COMICS.
There is no better way of learning the craft of product, or proving your potential to employers, than just doing it.
You do not need anybody's permission. We don't have diplomas, nor doctorates. We can barely agree on a single standard of what a Product Manager is supposed to do.
But – there is at least one blindingly obvious industry consensus – a Product Manager makes Products.
And they don't need to be kept at the exact right temperature, given endless resource, or carefully protected in order to do this.
They find their own way.