17 tweets that’ll make you more money than a $155,088 English degree:

Hook your reader with these 5 tips:

1. Create curiosity
2. Hint at a benefit
3. Use simple words
4. Use words “you” and “your”
5. Keep the opening sentence short

That’s why you clicked on this thread ;)

Write below a 5th grade level.

Don’t say: “Utilize”
Say: “Use"

Don't say: "Affirmative"
Say: “Yes”

Don’t say: “Idiosyncratic”
Say: “Distinct”

The smarter you try to sound, the dumber you look.

Abolish your adverbs.

She didn’t “Yell loudly.”
She “Screamed.”

The man wasn’t “Really big.”
The man was “Gigantic.”

The boy didn’t “Run quickly ahead.”
The boy “Raced ahead.”

Use the right words and you won't waste them.

Terminate the word “very” from your vocabulary.