I made $0 online in 2019.

3 years later:

- 100M+ impressions
- $1.7M in online income
- 4 successful revenue streams

What changed?

I started writing online every day.

Here's my simple 4-step process.

[Short 🧵]

Step 1: Ideate rapidly

What’s the fastest way to come up with ideas?

Use systems.

I created my own content matrix in Notion.

- Choose a topic
- Match it to a style
- Write a quick headline
- Repeat until you have 10 ideas

Much of writing is about systems.

Step 2: Choose a solid format

Struggling to format your writing?

There are so many tools out there to help.

I am loving @typeshare_co

They have beautiful templates built right in for inspiration.

No better way to get started.

Step 3: Edit ruthlessly

No easier way to lose a reader than unclear writing.

So, once I'm done, I pass my writing through @HemingwayApp

It tells me:

- The grade level
- Poor word choices
- Poor sentence structure

Paste in your writing and see where you can simplify.

@HemingwayApp Step 4: Distribute widely

99% of people waste distribution opportunities.

You've already written something.

Why not share it everywhere that's relevant?

I use @Hypefury to send my content to multiple platforms.

- Twitter
- LinkedIn
- Instagram

The tool is powerful as hell.

How to build your first 2 income streams:

(without knowing how to code)

🧵

1/ Eliminate the "fallacy of expertise"

When you get started, you can't worry about "am I an expert?"

If you do, you'll never get started.

Instead, make a list of your accomplishments, big and small, over the last 2-3 years.

What skills did you learn during this period?

2/ Identify your interests

Inside of the list you just created, will be things you loved doing and hated doing.

Sorry, but you can't scale misery.

Choose something you built skills in, that you also enjoy doing/talking about/writing about.

This will be your core focus.

3/ Find the "you" from 2-3 years ago

Your goal is to find people who are just like you, but much earlier in their journey.

Where do they hang out online? Try places like:

- Reddit
- Twitter
- LinkedIn
- FB Groups

If you can't find them, use tools like @sparktoro to help.

4/ Create content

Next, it's time to establish credibility.

Here are some easy ways:

- Teardowns
- Tweet threads
- Step-by-step guides

Show the people 2-3 years behind you that you understand their challenges & have solved them before.

This will gain you a small following.

My solopreneur tech stack:

CRM: @airtable
Design: @canva
Website: @Kajabi
Automation: @zapier
Email automation: @Kajabi
Social publishing: @hypefury
Project Management: @NotionHQ
Community management: @outseta

Go with what you know and get started faster.