Time for a BOOK LIST.

I've read over 250 self-help and business books..

Heres a list of the ones that have had the largest influence on my life and career.

A thread:

Never Split the Difference - @VossNegotiation

It outlines and reinforces the fact that business, negotiation and any human interaction is inherently very emotional. Mirroring, tactical empathy, starting with no and labeling are all phenomenal.
The E-Myth Revisited - @MichaelEGerber

The first stop for any beginner. This is a great book about the importance of creating a business that can thrive without you. Preaches a lot of my favorite business principles like working on the things that are important but not urgent.
Entreleadership - @DaveRamsey

This book just has non stop quality advice about how to build a business the right way. Dave doesn’t preach about politics or religion. He just tells it like it is and tells the stories of what worked for him. Phenomenal read.
Ego is the Enemy - @RyanHoliday

Ryan preaches stoicism and how to handle emotions, rejection and stress. Managing that split second between an event and your reaction is what life is all about. It shows the importance of remaining humble and the dangers of overconfidence.
Principles - @RayDalio

My main takeaway is the discussion on strategic decision making. “Radical Open-mindedness”. It’s human nature to want to be right and appear right in the eyes of others. People who make the best decisions know they don’t have all the answers.
Built to Sell - @JohnWarrillow

This book talks about how to get your life back once your business takes over. How to specialize in your niche and do it really well. Make it scalable and take yourself out of the equation so that it is valuable to a potential buyer. Story format.
The Goal - Eli Goldratt

Also in story format this is all about removing bottlenecks from your business. Find out what is holding you back and really focus on fixing that issue so you can break through and expand. The owner of the small business is almost always the bottleneck.
Company of One - @pjrvs

Large scalable companies aren’t likely and aren’t the goal of many entrepreneurs. Starting small and specializing is the key to building a great lifestyle business and then an asset that produces money while you live the life you want to be living.
Flip The Script - @orenklaff

This approach to sales is to frame the situation so that customers SELL YOU and the deals close themselves. He came on the podcast and outlined this framework.
The Greatest Salesman in the World – Og Mandino

Life is all about being comfortable in uncomfortable situations. Everyone is a salesman and sales is uncomfortable. This book is a pump up about determination and perseverance and its importance. Its not always going to be fun.
2020 Small Business Taxes – JK Lasser

I read this book when I was 21 and it has saved me hundreds of thousands of dollars. It reads like a textbook but its insanely valuable.
Barking up the Wrong Tree – @bakadesuyo

What traits, skills or routines are most likely to lead to success? A study backed book full of stories and great insights into what it really takes to win at life and business.
Wealth Takes Time - @sweatystartup

Release date March 2022. All about small biz and real estate mindset and strategy.

Get notified here: https://t.co/FEt1sBoSWS
The Dip - @ThisIsSethsBlog

This is a short book (75 pages) and it only took me a few hours to read. Its meant to get you thinking and the real works when you apply the concepts to your life and your business. My summary here.
Storyworthy - @MatthewDicks

How to be interesting, tell stories and tug and folks' heartstrings. A great book on sales, copywriting, and building deeper relationships. Highly recommend.
Risk Game - Francis J. Greensburger

A story of NYC in the 70s and 80s and how a real estate empire was built and the city was rejuvenated. I can't help but think about all the similarities we could be seeing in our cities soon. An amazing read for anyone interested in RE.
The Fish That Ate the Whale - Rich Cohen

A story of how a man came from nothing and built up a huge empire of banana farms. Corruption, business, it has it all! I'll never look at a banana the same way.
Call Me Ted - Ted Turner

The autobiography of Ted Turner. Unbelievable story of how he took back his fathers small business when he passed away and turned it into an EMPIRE.

All while spending 3+ mo a year on a sailboat as a pro racer.
How to Get Rich - Felix Dennis

Life and business advice wrapped into an amazing book. Corny name, great content.
Atomic Habits - @JamesClear

As good as it gets when it comes to doing the right work and not just setting the right goals. Life is about systems and processes, not goals and dreams.
A few more that make every list:

How to Win Friends & Influence People
7 Habits of Highly Effective People
Rich Dad / Poor Dad
Shoe Dog
4 Hour Workweek
The Pearl - Steinbeck
Titan - Rockefeller
Traction
Hypomanic Edge
Can't Hurt Me
But remember, there is a funny thing about books.

You can read them and think and study all you want.

But unless you are out doing something and making things happen it won't help you at all.
And no book is 100% perfectly made for you. What Ted Turner did won't work for you.

You have to pick and choose the frameworks that fit into your life and DO THE WORK to apply them to your life or business.

More from Nick Huber

How to get smarter very fast:

Interact with smart people here on Twitter who have different world-views than you do.

And let them change your mind on something.

Here are the 30 people you should follow (along with my favorite tweet from each)👇👇

Twitter can be terrible if you follow negative people.

It can also be more valuable than a college degree if you follow (and network with) the right people.

You get to look right into their brain and read a daily narrative of HOW they think.

Ok lets go:

#1: @ShaanVP

You know he's all about venture capital based entrepreneurship. I'm about small (non-sexy) business. We disagree on a lot of stuff.

But he's done it and he's won. Bonus follow: @theSamParr (@myfirstmilpod podcast


#2: @fortworthchris

He is where I want to be in 15 years. Has built a massive real estate private equity firm from the ground up. Super grounded with what the way he does business and his podcast @theFORTpodcast is top


#3: @Julian

I'm a scattered thinker and procrastinator.

Julian is a master of clear thinking and simple but effective writing. A world class example of content marketing and

More from Culture

I just finished Eric Adler's The Battle of the Classics, and wanted to say something about Joel Christiansen's review linked below. I am not sure what motivates the review (I speculate a bit below), but it gives a very misleading impression of the book. 1/x


The meat of the criticism is that the history Adler gives is insufficiently critical. Adler describes a few figures who had a great influence on how the modern US university was formed. It's certainly critical: it focuses on the social Darwinism of these figures. 2/x

Other insinuations and suggestions in the review seem wildly off the mark, distorted, or inappropriate-- for example, that the book is clickbaity (it is scholarly) or conservative (hardly) or connected to the events at the Capitol (give me a break). 3/x

The core question: in what sense is classics inherently racist? Classics is old. On Adler's account, it begins in ancient Rome and is revived in the Renaissance. Slavery (Christiansen's primary concern) is also very old. Let's say classics is an education for slaveowners. 4/x

It's worth remembering that literacy itself is elite throughout most of this history. Literacy is, then, also the education of slaveowners. We can honor oral and musical traditions without denying that literacy is, generally, good. 5/x

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I like this heuristic, and have a few which are similar in intent to it:


Hiring efficiency:

How long does it take, measured from initial expression of interest through offer of employment signed, for a typical candidate cold inbounding to the company?

What is the *theoretical minimum* for *any* candidate?

How long does it take, as a developer newly hired at the company:

* To get a fully credentialed machine issued to you
* To get a fully functional development environment on that machine which could push code to production immediately
* To solo ship one material quanta of work

How long does it take, from first idea floated to "It's on the Internet", to create a piece of marketing collateral.

(For bonus points: break down by ambitiousness / form factor.)

How many people have to say yes to do something which is clearly worth doing which costs $5,000 / $15,000 / $250,000 and has never been done before.
Fake chats claiming to be from the Irish African community are being disseminated by the far right in order to suggest that violence is imminent from #BLM supporters. This is straight out of the QAnon and Proud Boys playbook. Spread the word. Protest safely. #georgenkencho


There is co-ordination across the far right in Ireland now to stir both left and right in the hopes of creating a race war. Think critically! Fascists see the tragic killing of #georgenkencho, the grief of his community and pending investigation as a flashpoint for action.


Across Telegram, Twitter and Facebook disinformation is being peddled on the back of these tragic events. From false photographs to the tactics ofwhite supremacy, the far right is clumsily trying to drive hate against minority groups and figureheads.


Declan Ganley’s Burkean group and the incel wing of National Party (Gearóid Murphy, Mick O’Keeffe & Co.) as well as all the usuals are concerted in their efforts to demonstrate their white supremacist cred. The quiet parts are today being said out loud.


The best thing you can do is challenge disinformation and report posts where engagement isn’t appropriate. Many of these are blatantly racist posts designed to drive recruitment to NP and other Nationalist groups. By all means protest but stay safe.
"I really want to break into Product Management"

make products.

"If only someone would tell me how I can get a startup to notice me."

Make Products.

"I guess it's impossible and I'll never break into the industry."

MAKE PRODUCTS.

Courtesy of @edbrisson's wonderful thread on breaking into comics –
https://t.co/TgNblNSCBj – here is why the same applies to Product Management, too.


There is no better way of learning the craft of product, or proving your potential to employers, than just doing it.

You do not need anybody's permission. We don't have diplomas, nor doctorates. We can barely agree on a single standard of what a Product Manager is supposed to do.

But – there is at least one blindingly obvious industry consensus – a Product Manager makes Products.

And they don't need to be kept at the exact right temperature, given endless resource, or carefully protected in order to do this.

They find their own way.