New startup does $150K in 12 months but still doesn’t have a landing page 🤔
Listened to Jeremy Thiessen explaining how and why, on the Sales for Founders podcast
3 takeaways...
1/ When you build a landing page, you’re putting all your assumptions out there. In the early stages of a business you need facts. To do that, you’re better off talking to a prospect. Instead of making wrong assumptions, in a place where you can’t control the conversation. 🤷‍♂️
Later, when you’ve got facts, build the landing page
2/ Figure out who you’re serving and where they are. Then start calling. Need to have one person who wants this “thing” other than you 📱
3/ When cold calling get to the point. Don’t sell. Ask good, authentic questions. Show that you want to help 🎯